Don’t Miss These Hidden Gems From Amazon Prime Big Deal Days – Fashion, Beauty & More, up to 80% Off

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Fall is here and one of the best things to happen so far is Amazon Prime Big Deal Days. This is no hyperbole, it's 2 days of amazing discounts on home decor, beauty, tech, fashion, and more. And while you've got those flashy deals on Amazon devices and hard-to-resist price tags on beauty staples, which are all great, what I'm most excited about are those sales deep within the site.

To make sure you get the best of the best, I've rounded up the hidden gems from Amazon's Prime Day Sale, from travel to fashion and everything in between, with discounts up to 80% off. Now, the sale may end tonight, but don't wait until the last minute. So, keep on scrolling to see the best kept secrets on Amazon's October Prime Day 2024 Sale. These gems are calling, but they won't be hidden forever, so get clicking.

And, for more great finds, check out the E! Insider Shop Amazon Storefront.

Get these noise-cancelling earbuds for 71% off and enjoy crisp, balanced sound. The battery lasts up to 5 hours and a quick, 15-minute charge gives you 2 more hours of listening time. Pair them with your iOS or Android devices.

Snag this $119 vegan leather puffer for just $24 while you can. It's sleek and edgy for cooler temps and comes in sizes from XX-Small to 5X-Large.

After just 4 weeks, your skin may feel bouncier and firmer, with the help of this sleeping mask -- that's also 30% off. Just apply at night and rinse off in the AM. 

SKinTok has been raving about BIODANCE's overnight collagen masks and Amazon reviewers rave that they're worth the hype. It's packed with hydrating oligo-hyaluronic acid, collagen, and more, that can leave your skin feeling brighter, tighter, and smoother.

Available in over 30 colorways, this form-fitting, long-sleeve top is an easy add to cart. It has a trendy cropped cut, classic design, and might be your next fall staple.

The Rocketbook reusable spiral notebook makes sure your notes are always saved. Just write, digitize, erase, and start again. There are 32 usable pages and you can upload via the app to Google Drive, Dropbox, OneNote, and more. Grab it while it's 49% off.

Looking for a budget-friendly UGG dupe? Then check out this $30 option. They're comfy, cozy, and give chic, more-expensive-than-what-you-paid vibes.

A clean car is a happy car. With this car cleaning gel, you can remove dust, crumbs, and more from all the nooks and crannies in your vehicle. It also works on keyboards and other household spaces -- snag it for $5.

Thumbholes and a kangaroo pocket elevate this half-zip from your traditional sweatshirts. Snag it in over 30 colors and X-Small to X-Large sizes. Warm, cozy, with a slightly cropped length, it pairs perfectly with high-waisted jeans or joggers.

Whenever I want to relax, I reach for my eye massager. It offers heat, vibration, soothing sounds, and can connect to your phone via Bluetooth. You'll feel any stress just melt away. Plus, it's 47% off.

If you're looking to add some movement to your WFH routine, then you need this walking pad. It gets up to speeds of 3.8 mph, has a 265-pound weight capacity, and even includes an incline. Get it for 44% off.

Save 60% on this instant print camera that's fun for kids and adults, alike. Instead of film, pictures are printed onto a roll of paper, which you can decorate with the included markers and stickers. It also comes with an SD card for backing up all your shots.

A bodysuit is a perfect way to get a smooth silhouette (and it requires no shirt tucking). This bodysuit has a scoop neck with a long-sleeve look, but if you want a sleeveless version, you can get one here.

When I see a great deal, I add to cart. And when it's a beauty product I've been eyeing for months, I add two. This nourishing and firming collagen jelly cream is 45% off and can leave your skin feeling rejuvenated.

This 8-pack of bottle brushes is 47% off and perfect for cleaning out the nooks and crannies of your water bottle (and any straws), plus any other glass, pitcher, or bottle that's hard to clean.

Lowest price of the year, alert. Get these noise-canceling headphones for 51% off and enjoy 40 hours of battery life and crisp sound. They're Bluetooth and easily connect with iOS and Android devices.

Indulge in a self-care moment with these luxurious under-eye patches. They're packed with retinol for plumping the skin and reducing fine lines and can give you a refreshed look in just 20 minutes.

Looking to get into vinyl? Then you need this retro-inspired turntable. It's 50% off and comes in so many cute colors. You can even connect it to Bluetooth and play songs from your phone.

I use my Beekman 1802 Milk Shake spray several times of day when I want a quick refresh, and over time I've noticed that it makes my skin look hydrated and brighter. Plus, it relieves redness, minimizes pores, and is blended with goat milk and mugwort with squalane and hyaluronic acid for sensitive skin.

Save some space in your bathroom or kitchen with these handy caddies. The pack comes with 5 in a variety of sizes, plus they're rustproof, waterproof, and can hold up to 40 pounds. They're also great for holding all your toiletries in your bathroom so they're not cluttered around the perimeter of the tub.

This under-eye brightener has a reputation that proceeds it. You can see the striking before and after images all over the Internet -- this stuff really works. I dab some under my eyes in the morning and I look illuminated and refreshed for the day.

I'm always looking for more storage options in my home, which is why I love this versatile stand -- that's also 71% off. With 3 shelves and wheels, it can hold paperwork or a printer in a home office or toys and books in a kids' room.

Traveling somewhere? Then you need this hard case carry-on luggage. It's 52% off, comes in so many colors, and the sides expand if you need a little more room. Reviewers love the durability and size for short trips.

Whether you layer these waterproof bracelets or wear them solo, they're going to look chic. The 5-piece set includes a satellite, figaro, box chain, paperclip, and rope style, and is a steal at $14.

Take it from Kyle Richards who said, "Look at how cute this brush set is with the makeup mirror. I love this. If you're doing a carry-on, this is a great option to have."

Apotheke has the best fragrances, which is why I love their Charcoal Rouge reed diffuser. It adds a subtle woodsy and berry scent that lasts for months. And it's on sale (which doesn't happen often!).

This anti-aging face serum (which is backed by 95,500 5-star Amazon reviews), contains Vitamin C to boost collagen, hyaluronic acid for moisture, Vitamin E to prevent UV damage, and aloe vera to calm the skin. All of these ingredients work together to give you brighter, glowing skin.  

With tons of space and easy-to-view compartments, this travel organizer for your jewelry is essential. There's a ring roll, zippered pocket, earring grid, and more, and the whole thing easily folds when you're on the go.

Bring some organization into your life. This convenient label maker easily connects to an app on your phone so you can design and create different kinds of labels with ease. I use it for pantry organizing and labeling boxes with random objects.

Backed by over 10,000 5-star Amazon reviews, this blazer is a popular choice on Amazon. It's available in 20+ colors, and features a little bit of stretch. Reviewers rave that it's easy to wear in professional and casual settings, and report that it makes a great boyfriend blazer.

Want the very best Amazon Prime Day deals? Then check out what a shopping editor is adding to their cart.

What is Prime Day? 

Prime Day is a sale with Amazon deals for Prime members. Originally a one-day sale, it has expanded to a two-day event packed with discounts across fashion, beauty, tech, and home categories. Amazon now holds two sales yearly—a July Prime Day and a second Prime Day in the fall, known as Prime Big Deal Days, referred to as October Prime Day. Every Prime Day event is worth shopping, especially if you love saving money and fast shipping.

What is October Prime Day?

October Prime Day, officially known as Prime Big Deal Days, is a second Prime Day Sale that typically occurs in October. This exclusive event for Amazon Prime Membership holders offers major discounts and Amazon deals just in time for the holiday season. Shoppers can expect lightning deal prices and the best Amazon discount possible before the holidays across categories like tech, fashion, beauty, home essentials, and holiday gifts. With a wide range of discounts on popular items and unique finds, it’s the perfect opportunity to score Black Friday-level savings before the holiday rush, making it one of the best times to shop for must-have items.

When is October Prime Day?

Amazon October Prime Day 2024 runs from October 8 through October 9. This 48-hour sale begins at midnight PT on July 16 and ends at 11:59 PM PT on October 8. This year shoppers will be able to find extensive discounts on products ranging from summer fashion and premium beauty to the newest electronics and home essentials . There are early deals leading up to the sale, so it's wise to check for pre-Prime Day offers as well. Officially, this sale is known as Prime Big Deal Days, and it is commonly referred to as October Prime Day.

Is there an Amazon Prime Day in October?

Yes, Amazon holds a second Prime Day in October called Prime Big Deal Days. This two-day event offers exclusive deals and discounts for Prime members, featuring major savings on categories like tech, fashion, beauty, home essentials, and holiday gifts. It’s the perfect time to snag bargains ahead of the holiday shopping season.

What are Prime Big Deal Days?

Prime Big Deal Days is Amazon's second Prime Day sale, typically held in October, offering massive discounts across popular categories like tech, fashion, beauty, and home essentials. This two-day event is designed for Prime members and provides exclusive deals on trending products and Amazon devices, similar to the summer Prime Day. It’s the perfect opportunity to score major savings before the holiday shopping season begins.

What is on sale for October Prime Day 2024?

For October Prime Day 2024, Amazon is offering a wide range of deals on seasonal must-haves across multiple categories. Shoppers can score discounts on fall fashion, holiday gifts, Prime Day beauty deals, and more. Whether you're looking for tech upgrades, home essentials, or trending products, October Prime Day 2024 promises unbeatable savings and exclusive deals on all your favorite items.

Where can I find the best October Prime Day deals?

You can find curated deals from E! Insider Shop and our Amazon Storefront throughout the October Prime Day sale. Our dedicated team of shopping experts will help you save time and money by organizing the must-have deals, including exclusive deals, in one convenient place for easy shopping. New deals will drop throughout the sale, making it easy to find the best offers of the season. For even more savings, you can also shop Amazon Prime Day deals here.

What is Amazon Prime?

Amazon Prime is a subscription service that provides a variety of benefits to its subscribers. Amazon Prime subscribers enjoy free and fast shipping with options for two-day, one-day, and same-day delivery on eligible items shipped by Amazon. Additionally, members have access to exclusive lightning deals and additional discounts on select items. Subscribers can stream content with Prime Video, Amazon's streaming service, and enjoy ad-free songs through Amazon Music. Prime members can also get grocery deliveries from Amazon Fresh and Whole Foods Market, depending on their location.

Do you need to be an Amazon Prime member to shop October Prime Day 2024 sale?

Yes, you have to be a Prime member to get Amazon discounts on Amazon Big Deal Days, also known as October Prime Day. Amazon Prime Day is an event that is exclusive for Prime members, with discounts tailored specifically for them. You can start a free 30-day trial to take advantage of October Prime Day 2024 discounts.

How much is a Prime membership?

An Amazon Prime membership costs $14.99 per month or $139 per year. Amazon Prime subscribers can enjoy a 30-day free trial to experience the membership's extensive benefits, which include free shipping, fast shipping, grocery delivery, ad-free music, and streaming services. Join now to take advantage of Prime exclusive discounts, Amazon deals, and more.

How much is Amazon shipping?

Amazon shipping costs vary depending on the items ordered and the shipping location. Fortunately, Amazon Prime subscribers enjoy free and fast shipping on their orders. With a Prime membership, you get access to two-day, one-day, and same-day shipping options, perfect for the busy holiday season. Additionally, Amazon offers expedited shipping options on select purchases for even faster delivery times at an additional cost. Join now for a 30-day free trial to experience these benefits firsthand.