Current:Home > InvestSurpassing:Volkswagen pickup truck ideas officially shelved for North America -ProfitPioneers Hub
Surpassing:Volkswagen pickup truck ideas officially shelved for North America
Surpassing View
Date:2025-04-10 15:36:24
Volkswagen is Surpassingno longer looking at offering a pickup truck in the U.S. or Canada. The closest you will get to a VW truck stateside is to get an electric pickup from the new Scout brand, but that is still years away.
VW dealers have long clamored for a pickup truck to sell to Americans, and the automaker pursued a number of possible ways to make it happen, but the idea has been shelved. "It is not in the plans anymore," Pablo Di Si, president and CEO, Volkswagen Group of America and CEO of Volkswagen Brand North American Region, tells MotorTrend at the Chicago Auto Show.
Electric vehicles in 2024:Hertz is dumping thousands of EVs. Why?
For years VW teased us. It created the Tanoak concept which is based on the Atlas SUV and followed the car-based-midsize-truck formula laid down by Honda's Ridgeline, but the problem with this model was always the cost of using the Atlas as the basis for a lower-priced vehicle. And there have been several other oddball would-be or foreign-market trucks or trucklets, including the Tristar concept pictured above.
Then there was the VW partnership with Ford that included an agreement for the German automaker to use Ford's next-generation Ranger pickup platform to make trucks for use in other parts of the world. Volkswagen indeed created the second-generation Amarok midsize pickup, which is based on the newest Ranger, built in South Africa, and sold in Europe, Asia, and Africa, but formulated no plans to export it to North America.
CES 2024:Cutting-edge EV range-extending tech coming to a car near you
Some at VW expressed interest in a Ranger-derived version of the Amarok (seen below) for the U.S., as well (after all, the Ranger is sold here), but this part of the deal was sensitive and never came to fruition.
And there is the Tarok concept, a small car-based pickup that has a market in South America, but VW was not interested in creating a new segment in the U.S.
Meanwhile, Volkswagen acquired the International Scout brand and set it up as independent company. Scout will sell rugged electric trucks and SUVs. But VW dealers will not be able to sell Scout brand products, Di Si confirms.
veryGood! (69553)
Related
- FACT FOCUS: Inspector general’s Jan. 6 report misrepresented as proof of FBI setup
- Track coach pleads guilty in federal court to tricking women into sending him nude photos
- Roll your eyes, but Black Friday's still got it. So here's what to look for
- Maui wildfire survivors camp on the beach to push mayor to convert vacation rentals into housing
- Working Well: When holidays present rude customers, taking breaks and the high road preserve peace
- College Football Playoff rankings: Washington moves up to No. 4 ahead of Florida State
- The top contenders to lead the Netherlands, from a former refugee to an anti-Islam populist
- Student Academy Awards — a launching pad into Hollywood — celebrate 50 years
- Federal Spending Freeze Could Have Widespread Impact on Environment, Emergency Management
- Meet the influential women behind Argentina’s President-elect Javier Milei
Ranking
- US appeals court rejects Nasdaq’s diversity rules for company boards
- 'Scott Pilgrim Takes Off'—and levels up
- Pilot dies after small plane crashes in Plano, Texas shopping center parking lot: Police
- Czech president approves plan introducing budget cuts, taxes. Labor unions call for protests
- Small twin
- Feds push for FISA Section 702 wiretapping reauthorization amid heightened potential for violence
- Retiree records bat sex in church attic, helps scientists solve mystery of species' super long penis
- India restores e-visa services for Canadian nationals, easing diplomatic row between the 2 countries
Recommendation
Jamie Foxx reps say actor was hit in face by a glass at birthday dinner, needed stitches
Former Boy Scout leader pleads guilty to sexually assaulting New Hampshire boy decades ago
Nordstrom Rack's Black Friday 2023 Deals Include Up to 93% Off on SPANX, Good American, UGG & More
Lottery winner sues mother of his child, saying she told his relatives about his prize money
Appeals court scraps Nasdaq boardroom diversity rules in latest DEI setback
Photos show a shocked nation mourning President John F. Kennedy after assassination
Cryptocurrency exchange Binance pleads guilty along with CEO to money laundering charges
Gene Simmons is proud KISS 'did it our way' as band preps final two shows ever in New York